The Social Media Rulebook: throwing out a bit too much
Posted in Authenticity, Social Media, Transparency on Dec 18th, 2007 No Comments »
Chip Griffin, the Custom Scoop exec who recently launched his impressive Media Bullseye site for practitioners, has written a wonderful, if occasionally provocative, post that seriously questions some of the rules (actually, conventional wisdom) that have adhered to social media in its short life.
Most of his myth-busters make convincing sense — blogs DON’T HAVE TO […]
