Feed on
Posts
comments

Can PR programs be all things to all people?

Posted in Careers, Curriculum, PR education on Oct 11th, 2008 3 Comments »

In a recent post, Ann Subervi of The Ethical Optimist blog notes that PR Programs Get Failing Grade. Her concern is based on a lack of ’smarts’ she sees in recent PR grads when it comes to some of the basic media relations skills required by her agency.
As tempting as it is to wonder why [...]

Read Full Post »

Seven reasons why I blog

Posted in PR education, Social Media on Jan 2nd, 2008 6 Comments »

On January 2, 2007, A Class Act was conceived. At the time, it was my hope that this blog would be “more than the personal ramblings of an academic.” Of course, I’ve wallowed in my share of that over the past 12 months, but that may be because the blog’s primary goal has yet to [...]

Read Full Post »